African Fixer: Behind the Scenes of Coca-Cola Studio’s Global Success
In the fast-paced world of global advertising, collaboration across cultures and borders is essential. When it comes to producing TV commercials, music videos, documentaries, feature films, reality and other media related content in the diverse and vibrant continent of Africa, one line production company stands out: African Fixer. With a reputation for excellence and a deep understanding of the African landscape, African Fixer has been a pivotal force in bringing brands like Coca-Cola to the forefront of the region’s creative scene.
Botswana, A Gem In The Heart Of The Kalahari
In the opening scene of the hit comedy film ‘The Gods Must Be Crazy’, a coca-cola bottle is carelessly thrown out of a small plane flying over the Kalahari Desert. It lands at the feet of a San Bushman tracker who interprets this shocking incident as a sign from the gods: a White traditional healer who was born in the desert and has lived among the San people all his life must return to his own tribe and go on a quest to discover his roots.
Uganda, The Pearl of Africa for Film Producers
Uganda is known as ‘the pearl of Africa’ because despite years of political struggles and civil war, it is one of the most hospitable countries in Africa. Ugandans are resilient and welcome visitors and refugees from all over the world, showing generosity and hospitality aligned with the government’s open-door policy.
As a result, the United Nations has recognised Ghana as the most welcoming country in the world for refugees.
The Magic of Zanzibar for Film Crews
Zanzibar Archipelago is also known as The Spice Island. The largest island in the archipelago, Unguja, has some of the best beaches in the world. The coral reefs are home to an abundance of starfish, making Zanzibar a popular diving and snorkeling destination.
Morocco Says Marhaban To African Film Fixers
The Kingdom of Morocco is a country with a warm temperate climate, located in North Africa on the Atlantic and Mediterranean coasts. It offers a wide variety of wonderful options for film producers with cultural and geographic diversity, presenting many different locations for film and stills production.
Tanzania – Spectacular Landscapes for Film Producers
Every year, wildlife documentary producers flock to the famous Serengeti National Park to follow the Great Wildebeest Migration. It has become such a popular attraction that Tanzania has reached an agreement with the governments of Kenya and Uganda: a film-maker’s visa from any of these countries is valid in all three countries.
Namibia: An Uncharted Gem for Film Productions
Namibia is an often overlooked location for film productions, yet it has a beautiful and rugged landscape, with exceptional and unique scenery as well as much of the wildlife you would find in some of the better known African countries, such as elephants, the “Big Five”, and a wealth of bird life, marine life and flora and fauna.
Why George Lucas Chose Tunisia As The Location For Star Wars
Tataouine is a real desert location in Tunisia that served as the stand-in for Planet Tatooine in the Star Wars film series. While the original concept for the fictional planet was a forest world, George Lucas changed it to a desert world after visiting Tunisia. Below are the unique features of the country that fascinated him.
Expert Experience, Expert Filming in
South Africa has long been an ideal and favoured destination as a filming location. The diversity of the landscape, people and cities allows for a wide variety of filming locations for films, tv and reality shows, documentaries and stills photography.
The Emergence of Talent and Technology In Kenya
When we think of Kenya, we often visualise a single Acacia tree silhouetted against a spectacular sunset and the tall, graceful figure of a Maasai warrior striding across the vast savannah, following the trail of a lion, cheetah, elephant or buffalo. Such classic images are the stuff of well-known movies like Out of Africa and even inspired Toto’s famous song, Africa.